Athlete Identity, NIL Preparation & Multimedia Design

Brand Foundations • Visual Identity • NIL Strategy Concepts • Creative Direction

Sully Reed isn’t just a top national power hitter—he’s a brand in the making. As one of the highest-ranked bats in the Class of 2027 and a proud Mississippi State baseball commit, Sully represents the future of SEC power baseball. With Mississippi still limiting high-school NIL deals, we’re building his brand early to protect his momentum and position him for immediate opportunities the moment eligibility opens. The goal: create a professional, market-ready identity that can carry him from high school dominance to Division I baseball and beyond.

Multimedia InDesign Project

This InDesign booklet is a visual showcase of Sully’s brand style—clean layouts, bold typography, and a modern athletic aesthetic. The text inside is placeholder (dummy) copy, serving purely as a design demonstration, but the booklet itself highlights my ability to build professional, print-ready brand materials that match Sully’s performance-driven identity.

Thorne Presentation

This presentation was created to show how Sully’s brand could align with a high-performance wellness company like Thorne. It includes mockups, concept storytelling, and visual direction that position Sully as a strong fit for future NIL partnerships focused on health, recovery, and athletic longevity.

Logo & Merchandise Designs

The SR monogram was built to be sharp, strong, and instantly recognizable—reflecting power, precision, and Sully’s signature exit velocity. The brand extends into a merch line featuring hats, hoodies, and performance tees, all designed to look clean, modern, and ready for an SEC clubhouse or pro-level locker room.