Meridian Animal Care Center
The project included a homepage website video, staff interview segments, social media content, and a full marketing presentation. Each piece was developed to highlight the clinic’s compassionate care, strong team culture, and trusted medical services, with the goal of deepening community connection and client trust.
This work demonstrates my ability to blend storytelling, branding, and video strategy to support a small business’s mission.
Meridian Animal Care Center is a full-service veterinary clinic in Meridian, Mississippi, known for its compassionate staff and trusted medical care. For this project, the goal was to support MACC’s brand visibility through a custom video marketing campaign that reflected the clinic’s values and services.
The brief included producing a homepage video, staff interviews, and promotional content tailored for digital platforms. Messaging focused on trust, empathy, and the clinic’s role as a long-term partner in pet wellness.
Sonny’s Vet Visit – Feature Video
A warm, first-person style video capturing a full wellness visit through the eyes of Sonny, one of MACC’s beloved patients. This project highlights client education, compassionate care, and the welcoming atmosphere that defines the MACC experience.
Meet Dr. Moore – Veterinary Spotlight
A professional spotlight introducing Dr. Alison Moore, showcasing her expertise, approach to patient care, and deep commitment to the pets and families she serves. This video strengthens MACC’s brand by putting a trusted face to the practice.
Grooming with Kaitlyn – Behind the Scenes
An inside look at MACC’s grooming services with Kaitlyn, demonstrating technique, safety, and the calming, patient-centered environment that sets MACC apart. This piece emphasizes the value of professional grooming as part of preventive pet care.
Where Pets Are Family – Facebook Feature Video
A heartwarming social video that highlights MACC’s core belief that every pet is a cherished member of the family. This piece blends authentic moments, compassionate care, and emotional storytelling to strengthen the bond between the clinic and its community.